Depending on client needs, MYPR can deploy a variety of tactics to meet their objectives. Following are examples of the services the agency can provide to execute a public relations program.

• One-on-one meetings with editors, freelance writers and producer
• Story placement in local, regional, national and international media outlets
• Brand positioning and story development
• Writing and development of media materials including press kits
• Web 2.0 distribution mechanisms and strategies
• Social media strategy and campaigns
• Media familiarization trips and individual press visits
• Executive media training
• Crisis communications preparation and counsel
• Business and entrepreneurial profiles
• Product launches and grand opening celebrations
• Key market media tours
• Community involvement and public awareness campaigns
• Key influencer outreach
• Industry awards and accolades
• Internal communications